Wednesday, September 7, 2011

GameStop Affirms Popularity Of Mobile Gaming; Plans To Sell ...

Jordan Crook studied English Literature at New York University before entering the tech space. Prior to joining TechCrunch, Crook dabbled in mobile marketing and mobile apps as well as doing device reviews for MobileMarketer and MobileBurn. Crook is fascinated with alternative energy production and greentech. She is now a writer for CrunchGear. ? Learn More

Still think mobile gaming isn?t a big deal? GameStop disagrees. Though they may not be as in-depth or graphically stimulating as console or PC-based games, but mobile games are accessible to everyone. My grandma can?t play L.A. Noire, but she?s beat every level of Angry Birds. So it only makes sense that GameStop has decided to put a couple new devices on its shelves: the iPod, iPhone, and iPad.

GameStop has made a push into the tablet and mobile gaming space as of late. It started an iOS device trade-in program (for select stores) that is expected to roll-out nationally sometime during this year, reports 9to5mac. The company also said in April it had plans to get into the tablet space, whether that be with a device already on the market or by building a GameStop-branded gaming slate. Turns out, nabbing the iOS trifecta was the best plan.

With the carriers set on a duopoly, there?s no better time to start opening up other retail locations for Apple products. We vote with our wallets, but that doesn?t mean you shouldn?t have the iPhone or the iPad.

GameStop recently received some bad press over taking promotional materials out of games and then selling them as if nothing had happened. Understandably, people weren?t too happy about this. But the Internet has a short memory and it seems that GameStop needs to cover all the bases in its physical stores to remain competitive.


Company:
GAMESTOP

Launch Date:
12/11/2004

Gamestop is an American video game retailer with over 6,000 locations worldwide. The company spun off from Barnes & Noble in 2004 and operates as GameStop and EB Games.

Learn more

Company:
APPLE

Launch Date:
1/4/1976

IPO:
1980, NASDAQ:AAPL

Started by Steve Jobs, Steve Wozniak, and Ronald Wayne, Apple has expanded from computers to consumer electronics over the last 30 years, officially changing their name from Apple Computer,...

Learn more

Source: http://techcrunch.com/2011/09/06/gamestop-affirms-popularity-of-mobile-gaming-plans-to-sell-iphone-ipod-and-ipad/

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